Research to analyze customers’ behavior (e.g. purchasing habits, trends and preferences)
Design and implement successful marketing campaigns
Set up tracking systems for online marketing activities
Track progress with Marketing Managers and Marketing Specialists
Identify and analyze competitors
Prepare reports by collecting and analyzing sales data
Collaborate with the design department to produce promotional materials
Craft clear product marketing copy
Organize promotional activities for new products/services
Prepare (monthly, quarterly, and annual) forecasts