We are seeking a creative, data-driven Digital Marketer to join our team and drive our online presence. You will be responsible for developing, implementing, and managing digital marketing campaigns that promote our brand, products, and services. Your goal is to increase brand awareness, drive web traffic, and generate leads/sales across all digital channels.
Key Responsibilities:
Develop and execute digital marketing strategies across multiple channels including SEO, SEM, email marketing, content marketing, and social media.
Manage and optimize paid ad campaigns (Google Ads, Facebook/Instagram Ads, LinkedIn, etc.).
Conduct keyword research and optimize website content for SEO and organic search performance.
Plan and manage content creation for blogs, email newsletters, and social media platforms.
Monitor and report on campaign performance using tools like Google Analytics, Google Tag Manager, and marketing automation platforms.
Manage social media accounts and grow engagement across channels.
Collaborate with designers, developers, and other marketing team members to align campaigns with brand goals.
Stay updated on industry trends and emerging digital tools or platforms.
Requirements:
Bachelor’s degree in Marketing, Communications, Business, or a related field.
2+ years of experience in digital marketing or a similar role.
Proficiency in digital advertising platforms (Google Ads, Meta Ads Manager, etc.).
Experience with SEO tools (Ahrefs, SEMrush, Moz) and analytics platforms (Google Analytics, GA4).
Strong understanding of content marketing and social media strategy.
Excellent written and verbal communication skills.
Ability to manage multiple projects and meet deadlines.